Single's Day spotlight: Parul Gulati's journey to a thriving entrepreneur in Cosmopolitan X World Gold Council's #YouAreGold campaign

This Single’s Day, the muse for Cosmopolitan India X World Gold Council’s campaign #YouAreGold is Parul Gulati.  Singles Day, celebrated on November 11, is a day to embrace the beauty of one’s individuality and celebrate the journey of self-discovery and transformation, much like gold's remarkable evolution. Just as gold's potential is refined into stunning jewellery, life allows recognising our untapped beauty, individuality, and self-worth.

Parul Gulati’s journey is akin to gold's transformation into jewellery. It starts with unrefined potential, just as we all have untapped beauty within. Then, it gets all warm and gooey, like when you step out of your comfort zone and become more flexible. Skilled artisans work their magic, shaping it into stunning pieces, just as we evolve through life's twists and turns.

Finally, it's polished to perfection, much like our personal growth that shines through after overcoming challenges. Gold's transformation draws parallel to the journey of actor and entrepreneur, Parul Gulati.

After establishing herself as a successful actor in Punjabi movies, OTT shows, and television, Gulati ventured into the world of hair extensions and stands as the CEO and founder of Nish Hair. Acknowledging the unaddressed need for premium human hair extensions that extend beyond the confines of the fashion and beauty sector, her mission became evident: to offer inclusivity and flexibility to individuals, particularly women, who are in the pursuit of beauty, self-assurance, and a striking aesthetic. 

 “When I was young, I wanted to be many things… 
Dancer, Baker, Scientist 
So, I became an actor… but something was still missing 
So one day I took a risk with a strand of hair…”

Just like gold's remarkable malleability, Parul Gulati's journey is a shining example of versatility and beauty. Gold can be moulded into various forms while retaining its stunning allure. Similarly, Gulati effortlessly shapes her career, both as an actor and an entrepreneur, maintaining her captivating charm in both roles. It's a fun and firm parallel—gold's adaptability mirrors Gulait's ability to excel in multiple domains, leaving a trail of brilliance in her wake. Whether on screen or in the business world, she dazzles with her multifaceted talents.

“In a world filled with conformity, my work allows me to express my individuality,” says Gulati.

As an actor and entrepreneur, she has found her unique avenue for self-expression, akin to the timeless beauty of gold. Gold, with its lustrous appeal and adaptability, symbolises her journey. Acting serves as her canvas, allowing her to vividly paint a spectrum of emotions and characters, expressing her creativity and individuality. Likewise, entrepreneurship is her sculptor's tool, enabling her to craft innovative ventures that reflect her vision and ambition.

Cosmopolitan India and the World Gold Council have partnered for a campaign that honours young women embodying resilience and unwavering determination. This endeavour is inspired by their stories of redefining narratives, recognising diverse facets that have moulded their extraordinary journeys, and applauding their indomitable spirit daily. In an ever-changing world, always remember, #YouAreGold, and your story deserves to be told! 
    
Watch Gulati’s journey of finding her self-expression here