Barbiecore reaches its peak with this perfectly pink AI-generated gym

With less than a week to go for Barbie to release, the Barbiecore aesthetic has reached a high fever pitch. From celebrities and influencers to fashion enthusiasts, everyone is drawn to the myriad shades of pink, or so we can tell from our candy-soaked social media feeds. One post, in particular, caught our attention and made us stop in our tracks—an intricately-designed pastel pink treadmill complete with regal gold trimmings. It was followed by other gym equipment, which otherwise, usually black and boring, were given the same snazzy treatment. 

We can’t help but imagine this occupying the (very pink) gym in Barbie’s Dream House, and Barbie using these for a quick workout session without breaking a sweat and her poufy ponytail intact—she’s Barbie after all! The imaginative gym has been created by Turkish AI artist, Suzan Valois, whose art account is filled with similar surreal creations. She’s created another version with French AI artist Ambre Donadio, where baby blue replaces the pink and the machines have wings too—apt for fairies and pixies to work out with. 

Ever since Dall-E became popular last year, with artists using text-to-image AI software to create innovative and quirky art, the concept of using artificial intelligence in creative fields beyond just technology is on the rise. Early in 2023, ChatGPT, an AI software that does everything from writing essays to winning lawsuits was a hot topic, and the prevalence of such apps only seems to be growing. Today, Midjourney has emerged as a popular medium for AI artists.

Kyra—India’s first AI influencer 

In a world where we see a new influencer gracing our feeds every other day, there is a creator who’s breaking the mould. Kyra is India’s first AI-generate virtual influencer, which means she is not real. That bit is a little hard to accept, given how life-like she looks with her flawless skin, sleek bob, and charming persona. She’s not the only virtual influencer, with USA’s Lil Miquela and South Korea’s Rozy keeping her company. Virtual influencers work in the same way as real-life ones—by collaborating with brands and growing their online presence. The only difference is that the AI aspect adds novelty. 

James Gerde—makes Greek statues dance to trending songs

Recently, during a rabbit-hole of reel scrolling, I came across a unique video of an extremely buff marble statue dancing to a trending reel song. I was not the only one enamoured by seeing Hercules, the Greek god of strength, bust out some moves (as the caption mentioned)—the video had more than 50 million views and close to five million likes. Created by James Gerde, a filmmaker and AI artist, it is a perfect example to showcase how dynamic AI art can be and can help us view ancient art and history in a whole new way. 

Pierre Nicholas Schwab—he imagines what future LV collaborations would look like using AI 

French luxury giant Louis Vuitton is known for collaborating with different designers and artists for limited-edition collections like Japanese artists Yayoi Kusama and Takashi Murakami among others. Pierre-Nicholas Schwab, a French marketing entrepreneur used ChatGPT and Midjourney to see what future LV collaborations would look like. Some of the results include a glimmering, iridescent tote that is imagined on a collaboration with Icelandic-Danish artist Olafur Eliasson who’s known for his art that uses light and tech and a minimal and sculptural bag based on British-Indian sculptor Anish Kapoor’s designs.