Make-up products you need to flaunt your dark feminine energy

If you watch a period drama, you’ll believe there were mostly fashion and beauty rules that applied to everyone. You couldn’t be in Bridgerton and show up in a pantsuit, or be in Mad Men without looking like the most demure secretary ever. But today, multiple styles are trending, and they don’t even seem to belong to the same era. For instance, we have demure and naked dressing coexisting in the same time. We also have brat summer and coquette styles, happily sharing the spotlight. 

The best part? Women are embracing contrasting styles, showcasing different sides of their personalities. One trend highlighting women’s powerful side is the dark feminine trend, in both fashion and beauty. This was one of the major beauty trends at Seoul Fashion Week SS25, and we've been spotting celebs rocking these bold looks everywhere.

Whether it’s Priyanka Chopra at the Kering dinner, Camille Razat at the Emily in Paris premiere in Rome, or Taylor Swift at the 2024 VMAs—celebs are embracing their dark feminine energy, and how!

Priyanka Chopra Jonas

Camille Razat 

Taylor Swift

Dakota Johnson

Sara Ali Khan

If you’re loving this trend, here are a few products you need in your vanity to cop it!

theBalm Cosmetics Balm Desert Bronzer Blush - Brown (6.6g), ₹1,990

Too Faced Soleil Bronzer - Sun Bunny (8g), ₹3,100

FENTY BEAUTY Icon Velvet Liquid Lipstick - Bread Winn'r (5.5 g), ₹2900

M.A.C Retro Matte Liquid Lip Colour - Carnivorous (5ml), ₹2,800

Anastasia Beverly Hills 2023 Cosmos Eyeshadow Palette (16.2g), ₹5,800

Huda Beauty Pretty Grunge Eyeshadow Palette - Multi-Color (16.8g), ₹5,900

Estée Lauder Little Black Liner - Little Black (0.9g), ₹2,950

Rom&nd Zero Velvet Tint - 06 Deepsoul (5.5g), ₹890

Lakmē Absolute Beyond Matte Lipstick - 502 Purple Pop (3.4g), ₹750

Lancome Grandiose Mascara - 01 Noir Mirifique (10ml), ₹2,900

Lead image: Getty Images

Other images: Respective brands

Also read: Here's everything that's trending in the beauty world right now

Also read: Loving the 'very demure, very mindful' trend? Add these make-up products to your cart rn!